The Daily Newspaper is one of the first newspapers which will be launched exclusively on Apple's iPad and requires a subscritption fee in order to access the content. The paper itself will be 'will be offered at 99c for a weekly subscription or $40 for a year'. The fact that The Daily will be exclusive to the iPad enables no other website, partner print product or smartphone or rival tablet version to compete with the iPad.
The paper itself will include content from 100 journalists , but will also include additional material from journalists at the Atlantic, the New Yorker, AOL and the New York Times as well as News Corp titles the Wall Street Journal, New York Post and Dow Jones. News is being characterised as commuter-friendly, concise, sport, entertainment and gossip, immediately pitches it against free print titles as well as current customisable tools such as Instapaper.
Apple is expected to use the launch to announce a new system for in-app subscriptions. Publishers are likely to have to relinquish 30% of their subscription revenues to Apple in the same way that app developers do. In effect, this would mean that News Corp makes just 66c per weekly subscription. Murdoch has said he anticipates it will take 800,000 readers to make the Daily viable.
http://www.guardian.co.uk/media/pda/2011/feb/02/the-daily-murdoch-ipad-newspaper?INTCMP=SRCH
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