Q8. Now consider the issues of consumption by an audience and production (e.g. supply and demand). Other than political reasons, why might it be that such representations exist?
Such representations may exist , due to the fact that the audience is interested in watching factual programming which cites important social concerns in the media, such as obesity. Therefore, by constructing factual prgramme which represents obese people as being lazy and unfit, audiences have scopohilic pleasures in watching interesting documentaries and relaity shows such as The Biggest Loser.
As well as this, these negative representations may exist, in order to reflect society, in the fact, that audiences seem to be affected by advertising and a more relaxed lifestyle, which is evidentyl shown in thier physical appearance. Yet, these representations are accurate, as they inform audiences of the health risks of obeesity and the fact that it is such a major concern.
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